THOME enters the U.K. through MOIDA's Westfield Stratford store
AtHome's aesthetics brand began U.K. sales on 24 October with 14 products, including a beauty device and boost ampoules, Newstap reported.
Published
27 October 2026 — THOME, the aesthetics brand of Korean home-lifestyle company AtHome, began selling in the United Kingdom on 24 October at the MOIDA store in Westfield Stratford City, London, according to a Newstap report published on 26 October. MOIDA is a K-Beauty edit shop operated by Silicon2.
The reported range
The report lists 14 products: The Glow Signature ultrasonic beauty device, six boost ampoules and seven skincare products, including several serums. It says THOME plans to add MOIDA's Soho and Battersea Power Station stores later this year and is discussing European retail with partners in several countries. The brand previously entered the U.S. market through Amazon and TikTok Shop before expanding to other retailers.
THE CAST shopping perspective
Beauty devices and cosmetics are different purchases. For a device, check the exact model, power and plug requirements, the language of the manual and regional after-sales support as well as the price. Our device checklist covers the questions worth asking before buying any home beauty device.
This briefing reports a third-party retail announcement, and the product details are attributed to the source. THOME and MOIDA products are not THE CAST inventory, and availability in other countries should be checked with the retailers directly.